Christie Experiential Network
Christie Experiential Network (CEN) is a digital ad-based network of interactive displays designed and deployed to create dynamic and engaging experiences in cinema lobbies across the country. Featuring touch screen and image capture technology to support brand advertising, promotions and even gamification, ad campaigns can also incorporate feedback mechanisms that go beyond exposures to include responses and links to social media.
As new trends in the cinema experience have provided an ideal opportunity for businesses and brands to engage captive and diverse audiences that are typically “ad avoiders” at home, CEN displays create a huge impact in the theatre lobby ranging from 55”diagonal screens to Video Hero Walls that are 7 feet high and 14 feet wide. Incorporating touch screens, focused sound, image capture and location-based technology into the displays, this ground-breaking network offers a broad range of creative high-impact opportunities for advertisers to engage with their target audiences.
Responsibilities
- Media Server operation
- Mapping, Warping and Blending
- Motion Design